Beaumont Health Club has been named a 2021 MXM Location of Excellence!

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Rochester Hills, MI - January 10, 2022 – The Beaumont Health Club received the 2021 Annual MXM Locations of Excellence Award.   This recognition is a testament to Beaumont Health Club’s outstanding ability to gather and act on member feedback and be a leader in providing an exceptional member experience.

Health clubs have been under an enormous strain the past two years. Creating thorough cleaning and safety protocols, keeping clubs staffed appropriately and providing an exceptional customer experience has become even more important to gaining member loyalty and satisfaction during the pandemic. As standards and expectations have been raised, so have the challenges health clubs face in meeting them.

Debra Siena, Executive Director, Client Services HealthFitness, who manages the Beaumont Health Club for Beaumont Health said "It is outstanding for Beaumont Health Club to be one of the few health clubs nationwide to achieve this award. We take pride in serving our members with excellence. We greatly appreciate them recognizing our team's efforts" 

The health clubs awarded the MXM Locations of Excellence Awards have set themselves apart from other health clubs and seen success as a result of innovation and their commitment to gaining and evaluating feedback in an effort to provide an optimal experience for their members.

“We are very proud of this award as it is based on satisfaction ratings from our members who use our club on a daily basis” said Mike Combes, Senior Director of Program Management & Engagement, “ It’s like the ‘People’s Choice Award’ for fitness and wellness centers.”

Winners are selected based upon two criteria:

  • The winner must have at least 240 valid member feedback responses for the last 6 months of 2021.

  • The winner must achieve an average score of 9 in four required categories, and one flex category score of 9.

The required categories are:

  • Front Desk Staff Friendliness 

  • Overall Staff Friendliness 

  • Gym/Club Cleanliness 

  • Likelihood to Recommend


The flex categories are:

  • Equipment Condition 

  • Locker Room/Showers 

  • Staff Assistance 

  • Group Exercise/Fitness Classes 

  • Personal Training Services 

“Beaumont Health Club is a model of member experience excellence for fitness clubs around the world,” said Blair McHaney, CEO of MXM, “The MXM Locations of Excellence Award Winners optimize putting the customer at the center of club operations. Just ask their members, because we have.”

Nathan Adams, General Manager of Beaumont Health Club, said "we are so thankful to be recognized by our members. I am also grateful to the talented and dedicated staff for their effort day in and day out to deliver the highest member experience. The award motivates our team to continue delivering the best service!" 

To learn more about the Beaumont Health Club call us at 248.267.5656